Things to consider when thinking about your book cover design

  • What genre and sub genre is it in?
  • Who is your target audience?
  • What other authors are writing books like yours?
  • What are the themes of your story?
  • When is it set?
  • What do your main characters or key places look like?
  • Is it part of a series? Does it need to fit with other books you produced?
  • Is it going to be a printed book and/or ebook?
  • What does the printer need from you?
  • What size are you going to produce printed copies at?
  • Do you need imagery for your marketing?
  • Where are you sourcing images from – what copyright and restrictions apply?
  • What is your author brand going to be?